Sharpen Your Message to Cut Into the Mind


“In communication, as in architecture, less is more. You have to sharpen your message to cut into the mind. You have to jettison the ambiguities, simplify the message,  and then simplify it some more if you want to make a long-lasting impression.”1 The one skill I’m always working on is my communication. Whether in writing,…

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Self-Publishing: What It Is—and What It Isn’t


One of the most confusing things about self-publishing is what exactly constitutes self-publishing. For every right answer to this question there are about a dozen wrong answers. Particularly in the past decade, since the inception of POD (print on demand), there are a lot of inaccuracies out there. I’m going to do my best to…

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The Scoop on Self-Publishing Today


I have been working with authors who are self-publishing since 1996, and it has been exciting to see how the industry—which had mostly been static for decades (read: boring!)—has evolved. In fact, I’ve seen the most dramatic changes in just the past few years (read: interesting!). The opportunities for self-publishers abound today, and it is…

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Self-Publishing Expert, Sue Collier, Teams Up with C. J. to Help You Become an Author

Self-Publishing Expert, Sue Collier, is YOUR Key to Getting Published!

From C. J. – I’m happy as hell to welcome Sue Collier, co-author of The Fifth Edition of The Complete Guide to Self-Publishing, as the resident expert on equipping you to become a published author. In addition to writing and publishing, Sue will speaking to other areas such as entrepreneurship, marketing, building your own platform through…

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